Senior Vice President of Marketing
Kenetta Bailey is senior vice president of marketing for Clear Channel Outdoor Americas. She is responsible for leading the organization to enhance its digital and social footprints, create insight-driven sales initiatives and craft a relevant story for CCOA. Kenetta has been instrumental in refreshing the company’s Mission, Vision and Values.
Kenetta joined CCOA in November 2019 with years of experience in brand and B2B marketing in support of media organizations. Prior to joining CCOA, Kenetta held senior marketing roles at companies including Sony Music, NBC Universal’s Telemundo, AMC Networks, TV One/Comcast, GroupM, and CBS Radio.
After graduating from Northwestern University with an MBA, Kenetta started her career as a classically trained brand marketer with roles at Kraft Foods and PepsiCo. And, as an entrepreneur, Kenetta is a former women’s fitness club owner and she founded her own agency to help digital start-ups and non-profits drive growth. She has taught as an adjunct instructor of marketing and communications at the Wharton School of the University of Pennsylvania in Philadelphia. As of 2021, Kenetta serves on the national board of directors of the Alliance for Women in Media.
Considering herself an expert in pop culture, Kenetta is a die-hard Chicagoan who just happens to live in and love New York.