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Clear Channel Outdoor Continues Digital Media Transformation of Port Authority of New York and New Jersey airports at Newark Liberty International Airport

World-class Advertising Displays Light-Up Newark Airport’s $2.7 Billion Terminal A as it Opens to Passenger Travel

Locally-based Global NJ Brands Including Audible, Rutgers University and Atlantic Health System are First to Debut Ad Campaigns in the New Terminal

Newark, NJ — Clear Channel Airports (CCA), the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), activated another cutting-edge, digital media program at the much-anticipated grand opening of the Newark Liberty International Airport (EWR) Terminal A. Created in partnership with the Port Authority of New York and New Jersey (PANYNJ), the digital media transformation features nearly 6,000 square feet of the latest state-of-the-art premium advertising media. Global brands, based in NJ, including Audible, Rutgers University and Atlantic Health System are the first advertisers to enter this new airport media space where they will reach millions of airport customers annually leveraging the latest in digital and printed display technology.

Clear Channel Airports, the nation’s leading airport media provider, designed this advertising space as an integration to the $2.7 billion terminal’s stunning renovation. The approximately one million square foot terminal provides attractive advertising, sponsorship, brand partnerships and experiential opportunities for brands and businesses looking to reach millions of flyers throughout the greater metropolitan region. This latest transformation at EWR is just one program that coincides with CCA’s 12-year deal with the Port Authority of New York and New Jersey to modernize its coveted airports including John F. Kennedy International (JFK), LaGuardia (LGA), and New York Stewart International (SWF) Airports. The partnership, announced in October 2020, is the largest airport advertising and sponsorship in the U.S.

“We are excited for passengers to finally be part of this highly anticipated advertising journey while traveling through the new Terminal A at Newark airport,” said Morten Gotterup, president, Clear Channel Airports. “Our partnership with PANYNJ has allowed us to create an environment that revolutionizes the airport experience for travelers from all around the world. Our media network brings to life the transformation we have envisioned with our partners over the last two years, and as a result, we created a unique, immersive and opulent program that will engage and inspire millions of people passing through the new magnificent terminal.”

CCA’s new digital media program showcases over 70 high-impact and innovative displays throughout the 33-gate terminal, including an iconic 24-foot seamless digital “umbrella” — a suspended, first-of-its-kind airport advertising screen hanging above the terminal’s largest concourse where not only do you view the massive installation head-on in both directions, but the advertising is also viewable above you as you walk under it. Additionally, a network of 54 ultra-high-definition LCD screens, two unique 42-foot curved LED soffits and 16 dynamic digital columns light up Terminal A’s new ultramodern interior, creating an impactful, audience-oriented advertising experience. CCA revealed that a 75-foot external head-on digital welcome display attached to the new consolidated car rental facility (CONRAC) is also in the works.

“As a company proudly headquartered in Newark, NJ, we are really excited to be part of the launch of the new Terminal A at Newark Airport, said Tom McKenna, SVP, Marketing & Media Ops, Audible.  “Our work with Clear Channel Airports and the PANYNJ showcases Audible‘s audiobook, podcast and originals content on unique digital screens, elevator wraps, and large format displays. As millions of passengers travel this season, we’re excited for Audible to ignite their imaginations along the way.”

Terminal A is the largest design-build project in New Jersey’s history and is expected to generate more than $4.6 billion of regional economic activity. The airport transformation has also focused efforts on securing sub-contracts to minority and women-owned business enterprises, which as of June 2022, totaled more than $686 million and $213 million for 92 sub-contracts to New Jersey firms. It is estimated that EWR Terminal A will efficiently handle 13.6 million passengers each year.

About Clear Channel Airports

Dedicated to airport advertising for close to 45 years, Clear Channel Airports is the leading airport advertising, sponsorship specialist and innovator in the U.S. Clear Channel Airports (CCA), the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), is one of the world’s largest outdoor advertising companies and operates more than 260 airport media programs across the globe and has a presence in 28 of the top 50 U.S. markets with major airports. More information can be found on Clear Channel Airports and Clear Channel Outdoor Americas by visiting www.clearchannelairports.com and www.clearchanneloutdoor.com

Follow & Like: LinkedIn, Twitter, Instagram, Facebook. Read our award-winning blog: http://blog.clearchanneloutdoor.com/

Contact: Jason D. King, SVP, Corporate Communications & Marketing, Clear Channel Outdoor, 212.812.0064

Clear Channel Outdoor, No Kid Hungry Kick Off Holiday Campaign to Ensure Kids Have Access to Healthy Meals

Digital Out-of-Home Campaign Aims to Combat Child Hunger, Connect Families With Local Community Meals Programs This Holiday Season

New York, NY — Clear Channel Outdoor Americas (CCOA) (NYSE:CCO) today announced it has teamed again with No Kid Hungry, the only national campaign dedicated to ending childhood hunger in America, to launch a digital out-of-home (DOOH) media campaign that connects kids to free, healthy meals in their local community during the holiday season.

While the number of children living with hunger dropped in 2021 post pandemic, recent data show food insecurity is on the rise again in 2022. Today, 1 in 8 kids in America is at risk of hunger. The ongoing collaboration between CCOA and No Kid Hungry will help ensure our nation’s children get the meals they need to stay healthy, grow and thrive all year round.

This year’s holiday campaign will drive greater awareness of No Kid Hungry’s online Free Meals Finder – a food assistance locator and interactive map where families can easily find free meals being served by schools and organizations near them. CCOA will run the campaign across its digital media displays in major markets and airports across the country through year’s end.

“Clear Channel Outdoor continues to be instrumental in helping us reach families seeking meals during some of the most critical times of year,” said Diana Hovey, senior vice president of corporate partnerships at Share Our Strength, the organization behind the No Kid Hungry campaign. “As 9 million children face hunger in the U.S., the holidays can present even more stress around putting food on the table. This season, as families move about their communities or travel out of town, we’re grateful for this elevated visibility for our Free Meals Finder and the increased potential to reach more families.”

“Healthy food is one of the most basic needs for our youth, but many families in our communities continue to struggle with getting access to resources to help feed and nurture their children,” said Dan Levi, CMO & EVP, Clear Channel Outdoor Americas. “By working together with No Kid Hungry, we’re using our platform to reach these families and direct them to local community meals programs so they can have a happier, hunger-free holiday for their kids.”

To find out how you can support No Kid Hungry’s work in ending childhood hunger, visit NoKidHungry.org. If you are in need of food assistance, visit NoKidHungry.org/Help.

About No Kid Hungry

No child should go hungry in America. But millions of kids in the United States live with hunger. No Kid Hungry is working to end childhood hunger by helping launch and improve programs that give all kids the healthy food they need to thrive. This is a problem we know how to solve. No Kid Hungry is a campaign of Share Our Strength, an organization committed to ending hunger and poverty. Join us at NoKidHungry.org.

About Clear Channel Outdoor Holdings, Inc.

Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) is at the forefront of driving innovation in the out-of-home advertising industry. Our dynamic advertising platform is broadening the pool of advertisers using our medium through the expansion of digital billboards and displays and the integration of data analytics and programmatic capabilities that deliver measurable campaigns that are simpler to buy. By leveraging the scale, reach and flexibility of our diverse portfolio of assets, we connect advertisers with millions of consumers every month across more than 500,000 print and digital displays in 24 countries. More information is available at investor.clearchannel.comclearchanneloutdoor.com, and clearchannelinternational.com.

Follow & Like: LinkedIn, Twitter, Instagram, Facebook.

Contact: Jason D. King, SVP, Corporate Communications & Marketing, Clear Channel Outdoor, [email protected], 212.812.0064

USO, Clear Channel Outdoor Encourage Recognition & Support to Deployed Service Members in Nationwide Campaign

Month-long digital billboard campaign reminds Americans to express gratitude and commitment to service members and their families through USO programs focused on connection, wellness, resiliency.

Arlington, VA, November 1, 2022 – Throughout November, Clear Channel Outdoor Americas (CCOA) (NYSE: CCO) and the United Service Organizations (USO)—America’s leading nonprofit organization supporting service members and their families—will partner on a nationwide digital Out-of-Home (DOOH) media campaign that encourages the public to support deployed service members during the holiday season.

More than 1.3 million active-duty service members are deployed around the world each year to protect national interests, provide humanitarian aid, respond to natural disasters, and perform other critical services. For example, thousands of U.S. military service members are currently deployed in Eastern Europe to support NATO allies as the conflict in Ukraine continues. Many of these brave military members will not be with friends and family this holiday season or at other points during the year. The USO is always by their side to keep their spirits high and bring the holidays to them.

“Service members and their families face unique challenges, from leaving loved ones for months at a time and moving frequently to navigating the transition back into civilian life,” said J.D. Crouch II, CEO and President of the USO. “The USO is proud to stand by these brave troops wherever they go. We are excited to partner with Clear Channel Outdoor Americas to raise awareness of the sacrifices service members make and let Americans know how we can support them, especially during the upcoming holidays.”

The collaboration between CCOA and the USO will help ensure service members stay strong from the moment they join the military until their transition back to civilian life. More than 2,000 digital billboards in major markets and airports across the United States will encourage Americans to support our troops through USO programs, which include but are not limited to:

  • USO Care Packages, which come in two varieties: Hygiene Kits with essential toiletries and Snack Packs with food that will remind service members of home.
  • 250+ USO Centers and Mobile USOs outfitted with places to relax as well as Wi-Fi and call centers to keep service members connected to family, home, and country.
  • Entertainment, both virtual and in-person, to bring favorite pastimes and celebrities closer to service members and their families in times of separation and celebration.
  • Military Spouse Programs with community-building activities, opportunities to communicate with deployed loved ones, career support, and other essential resources.
  • USO Pathfinder® Transitions, which offers professional development opportunities to service members and military spouses through guidance on employment, education, financial readiness, mentorship, and more.

“Service members work tirelessly to protect our country, but their efforts aren’t always front and center for Americans to see,” said Scott Wells, CEO, Clear Channel Outdoor Holdings, Inc. “We are proud to partner with the USO to change that with a digital OOH media campaign that will reach millions of Americans and bring awareness as well as support to troops deployed around the world.”

To learn more about how you can support service members and the USO, visit USO.org/support.

About the USO
The USO strengthens America’s military service members by keeping them connected to family, home and country, throughout their service to the nation. At hundreds of locations worldwide, we are united in our commitment to connect our service members and their families through countless acts of caring, comfort and support. The USO is a private nonprofit organization, not a government agency. Our programs, services and entertainment tours are made possible by the American people, the support of our corporate partners, and the dedication of our volunteers and staff. To join us in this important mission and learn more about the USO, please visit USO.org or follow us on Facebook, Twitter and Instagram.

About Clear Channel Outdoor Holdings, Inc.

Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) is at the forefront of driving innovation in the out-of-home advertising industry. Our dynamic advertising platform is broadening the pool of advertisers using our medium through the expansion of digital billboards and displays and the integration of data analytics and programmatic capabilities that deliver measurable campaigns that are simpler to buy. By leveraging the scale, reach and flexibility of our diverse portfolio of assets, we connect advertisers with millions of consumers every month across more than 500,000 print and digital displays in 25 countries.

More information is available at investor.clearchannel.comclearchanneloutdoor.com, and clearchannelinternational.com.

Media Contacts: Jennifer Passey, [email protected], 703-963-0503
Jason D. King, [email protected], 212.812.0064

PenFed Credit Union Marketing Campaign Takes Over Concourse C Connector at Washington Dulles International Airport Greeting Millions as Travel Soars & Capital Region Grows

New ‘PenFed Tunnel’ Transforms Daily Gateway to Nation’s Capital Via a Multi-Year, Multimillion Dollar Partnership Between Clear Channel Airports, The Metropolitan Washington Airports Authority and PenFed

Washington, D.C., October 4, 2022 – Clear Channel Airports (CCA), the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), and the nation’s leading airport media provider, announced today a new multi-year, multimillion dollar partnership and sponsorship with PenFed Credit Union, the country’s second largest federal credit union serving over 2.8 million members worldwide with $36.6 billion in assets, to activate a cutting-edge, first-of-its-kind brand takeover of the Concourse C Connector at Washington Dulles International Airport (IAD), operated by the Metropolitan Washington Airports Authority (MWAA).

PenFed’s Out-of-Home (OOH) marketing campaign includes a bespoke digital media tunnel comprised of LEDs as well as directional audio via sound cones bookending the tunnel and measures nearly 4,000 square feet. Dubbed “The PenFed Tunnel,” it also includes two lit tension fabric displays, and six tension fabric displays providing PenFed with Terminal C brand takeover at Dulles International Airport. The marketing campaign provides PenFed with 100% share of voice in the terminal, a marketing first at the airport, helping the brand to reach millions of air passengers every day as travel hits pre-pandemic levels.

We are incredibly proud of the outcome of this multi-year, multi-team effort to build a true terminal brand takeover for one of the most established and significant financial institutions in our country, PenFed,” said Morten Gotterup, president, Clear Channel Airports. “This immersive digital marketing campaign is like nothing we’ve seen before in an airport. The magnificent digital displays that make up The PenFed Tunnel provide a wow factor with audio and visual effects no other brand has previously activated. This exciting brand activation will engage millions of air travelers and inspire them to take action.”

“MWAA and PenFed have been great partners along the way to make this unparalleled campaign a reality. This activation also illustrates the strength and creativity of our team at Clear Channel Airports whose core pillars are customer centricity, executional excellence and advancing our digital capabilities,” added Gotterup.

“PenFed is thrilled to continue ramping up our presence here in our hometown Washington region while also reaching travelers from across the nation,” said PenFed Credit Union President/CEO and PenFed Foundation CEO James Schenck. “PenFed membership is open to everyone, and we are proud of the bold messaging and awareness The PenFed Tunnel brings to our market-leading products and service. This partnership will allow us to help even more Americans achieve their financial well-being.”

“The audiovisual displays bring new vibrance to the travel experience as passengers move through the tunnel between Concourse C and the AeroTrain station at Dulles International Airport,” said Airports Authority Vice President for Marketing and Concessions Jaimini Erskine. “It is fitting to create a lasting and memorable impression as travelers from around the world experience this dynamic and innovative feature along their airport journey.”

Please click here for photos and video.

About Clear Channel Airports 
Dedicated to airport advertising for close to 45 years, Clear Channel Airports is the leading airport advertising, sponsorship specialist and innovator in the U.S. Clear Channel Airports (CCA), the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), is one of the world’s largest outdoor advertising companies and operates more than 260 airport media programs across the globe and has a presence in 28 of the top 50 U.S. markets with major airports. More information can be found on Clear Channel Airports and Clear Channel Outdoor Americas by visiting www.clearchannelairports.com and www.clearchanneloutdoor.com

Follow & Like: LinkedIn, Twitter, Instagram, Facebook

Read our award-winning blog: http://blog.clearchanneloutdoor.com/

About PenFed Credit Union

Established in 1935, Pentagon Federal Credit Union (PenFed) is America’s second-largest federal credit union, serving over 2.8 million members worldwide with $36.6 billion in assets. PenFed Credit Union offers market-leading certificates, checking, credit cards, personal loans, mortgages, auto loans, student loans, and a wide range of other financial services. Our mission is to empower members of our community to achieve their financial well-being. PenFed Credit Union is federally insured by the NCUA and is an Equal Housing Lender. To learn more about PenFed Credit Union, visit PenFed.org, like us on Facebook and follow us @PenFed on Twitter. Interested in working for PenFed? Check us out on LinkedIn. We are proud to be an Equal Employment Opportunity Employer.

CCA Contact: Jason D. King, SVP, Corporate Communications & Marketing, Clear Channel Outdoor, 212.812.0064, [email protected]

PenFed Credit Union Contact: Kassandra Meholick Sebastian, VP Corporate Communications, PenFed Credit Union, 571-328-1854, [email protected]

Digital Billboards Across Country Will Share the Tremendous Work Afterschool Programs are Doing to Boost Students, Families, and Communities

National Billboard Campaign from Clear Channel Outdoor Will Support the 23rd
Annual Lights On Afterschool

Washington, D.C., September 29, 2022 – The Afterschool Alliance, the National League of Cities, and the National Summer Learning Association are joining Clear Channel Outdoor (NYSE: CCO) for a broad-based visibility campaign across nearly 2,000 digital billboards nationwide for this year’s Lights On Afterschool rally. The ads recognize the remarkable work afterschool programs are doing to support youth and families, from addressing children’s social and mental health needs, to keeping students safe and learning when schools are closed, to providing meals and other supports to those in need.

Now in its 23rd year, Lights On Afterschool is the only national rally for afterschool programs. Throughout October, and on October 20, when the official Lights On Afterschool rally will take place, programs across the country are holding events focused on academics, science and technology, arts and music, sports and fitness, community service, and more. The events send the message that demand for afterschool programs is high, too many students are without programs, and the pandemic has exacerbated staff and funding shortages.

Some 24.7 million U.S. children not in an afterschool program would be enrolled, if a program were available to them, according to a survey of 1,500 parents commissioned by the Afterschool Alliance and conducted by Edge Research in May and June of 2022. That is the highest number ever recorded. Unmet demand for afterschool programs is significantly higher among Latino and Black children (at 60% and 54% respectively) than among children overall (49%). Cost is the top barrier to enroll, cited by 57% of parents as a reason for not enrolling their child. Ninety percent of parents rate the quality of the program their child attends as excellent (51%) or very good (39%).

Lights On Afterschool serves as a reminder that a large and powerful body of evidence demonstrates improvements in grades, school attendance, behavior, and more among children who participate in afterschool programs. Researchers have also found that students in afterschool programs are more engaged in school and excited about learning, and develop critical work and life skills such as problem solving, teamwork, and communications. 

Organized by the Afterschool Alliance, Lights On Afterschool includes events organized by schools, 4-Hs, Boys & Girls Clubs, YMCAs, cities, parks, museums, community centers, and others. Events this year will showcase the skills students gain and the talents they develop in their afterschool programs, which provide help with homework; skilled mentors; art, dance and music; healthy snacks and meals; computer programming; opportunities to think critically, collaborate and communicate with peers and adults; job and college readiness; sports and fitness activities; robotics; and opportunities for hands-on, team-based learning.

Clear Channel Outdoor is supporting Lights On Afterschool by donating some of its most prominent space to display afterschool messages on digital billboards, bus shelters, and poster spaces in 25 markets around the country throughout the month of October. On October 20, Clear Channel will feature afterschool messages on two jumbo billboards in New York City’s Times Square and will bathe Boston’s South Street Station in blue and yellow on October 20 in honor of Lights On Afterschool, complementing a similar lighting of the iconic Empire State Building that evening. Supporters also will be lighting up local landmarks and buildings across the country to show their support for afterschool programs.  

“Clear Channel Outdoor’s support for afterschool is extraordinary, and the afterschool movement is grateful for all the company does to recognize the tremendous work afterschool programs are doing to boost kids and families during these tough times,” said Afterschool Alliance Executive Director Jodi Grant. “Lights On Afterschool celebrates the essential work afterschool programs do to keep kids safe, inspire them to learn, and give working parents peace of mind that their children are safe and supervised after the school day ends. We are proud to have Clear Channel Outdoor helping make this event a success again this year.”

“The National League of Cities is proud to celebrate and uplift Lights On Afterschool. Local elected officials have long been champions of afterschool programming and the positive impact these programs have on young people, their families and communities every day,” said NLC CEO and Executive Director Clarence E. Anthony. “Over the course of the pandemic, city leaders have deeply relied on these programs to feed children, keep them safe and active, provide learning and enrichment opportunities, and support working families. Many cities have invested their own local American Rescue Plan dollars to expand programs and serve more young people.  NLC is excited to partner with the Afterschool Alliance to encourage mayors to light up their city halls or city landmarks or issue a proclamation in honor of Lights On Afterschool.”

“National Summer Learning Association is proud to join with Afterschool Alliance and so many other inspiring organizations to celebrate the importance of providing afterschool and summer learning programs to every child in America. Now is the time for all adults to step up and meet the growing needs of all children bouncing back from the Covid pandemic. Celebrating Lights On Afterschool reminds America we should continue to invest in kids not just in times of emergency but in all years to come,” said Aaron Philip Dworkin, CEO, National Summer Learning Association.

“Afterschool programs play a vital role in keeping young people safe, engaged and inspired during school, after school and beyond, while providing them with opportunities for success. However, unmet demand for these programs continues to soar,” said Dan Levi, EVP & CMO, Clear Channel Outdoor. “We’re proud to join our partners in celebrating Lights On Afterschool to deliver the message that, now more than ever, America’s youth needs access to high-quality afterschool programs.”

 

The Afterschool Alliance is a nonprofit public awareness and advocacy organization working to ensure that all children and youth have access to quality afterschool programs. More information is available at www.afterschoolalliance.org.

Clear Channel Outdoor Hires Ad Veteran Chris Pezzello as Chicago Market President

Sales, Marketing Leader Brings 26 Years’ Experience in Advertising, Transit Media & Business Development to Bear in Highly Valued Midwest Region

Chicago, Illinois – Clear Channel Outdoor Americas (CCOA), (NYSE: CCO), announced today it has hired veteran media leader, Chris Pezzello, to oversee and direct all its Chicago market operations including sales, marketing, real estate, public affairs, operations and finance.

Pezzello is a sales veteran with over 26 years’ experience in revenue growth and profitability, strategic planning, designing high performance sales teams, using data insights for improved performance and building long-term client, landlord and municipal relationships. Notably, Pezzello will spearhead CCO’s strategic business development, including its competition for municipal contracts: an area where he has proven expertise and ability to grow revenue.

“There is significant growth opportunity in the Out-of-Home (OOH) media sector and CCOA, through its commitment to digital transformation, customer centricity and executional excellence, is poised to leverage this foundation to net measurable outcomes for our brands and community and municipal partners,” said Diane Veres, regional president, CCOA-Midwest & Southwest. “Chris has demonstrated experience leading large sales organizations, including building and developing a team that can drive performance for our brand, community and municipal partners, like the City of Chicago.”

In this new role, Pezzello leads one of CCOA’s largest markets where the company’s footprint and vast array of OOH media displays and formats reach 91 percent of the DMA 18+ population weekly (Sources: U.S. Census Estimates, 2020; Scarborough, Release 2, 2020 Chicago DMA). In addition to overseeing this market, Pezzello will harmonize strategies and campaigns for brands looking to reach consumers where they drive, walk or fly, including through CCO’s myriad displays at Chicago’s O’Hare International Airport where CCO holds the exclusive sales contract for in-airport advertising, and, where passenger counts top seven million monthly (ACI).

“I believeClear Channel Outdoor is at the forefront of innovation as it leads a transformation of the OOH industry,” said Chris Pezzello, president, CCOA-Chicago. “I’m looking forward to working with our team, our community and our brand partners as we drive forward impactful campaigns that matter to consumers, residents and visitors to Chicago.”

A proud Chicagoan since 2007, Pezzello boasts an extensive career in the OOH industry and the Chicago market, among others. Formerly, as vice president and general manager for Intersection (then Titan), Pezzello led media sales teams in major markets nationwide, including Philadelphia, Los Angeles, Boston and Chicago. This included leading his teams’ efforts in managing assets and acquiring the Chicago Transit Authority (CTA) and Massachusetts Bay Transportation Authority (MBTA) contracts. Additionally, during his time in OUTFRONT’s Midwest Division, he led sales and revenue to double digit growth.    

Pezzello has been involved with the Chicago Innovation Awards, MAG Mile Association, Loop Alliance, City Club of Chicago, Chicago Ideas Week and served on the executive committee board for the Chicago Sports Commission when Chicago hosted the NFL Draft and Americas Cup.

Pezzello holds a bachelor’s degree from New England College. He and his wife, Van, and their son, Max, live in downtown Chicago and are actively engaged in the business community.

About Clear Channel Outdoor Holdings, Inc.

Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) is at the forefront of driving innovation in the out-of-home advertising industry. Our dynamic advertising platform is broadening the pool of advertisers using our medium through the expansion of digital billboards and displays and the integration of data analytics and programmatic capabilities that deliver measurable campaigns that are simpler to buy. By leveraging the scale, reach and flexibility of our diverse portfolio of assets, we connect advertisers with millions of consumers every month across more than 500,000 print and digital displays in 25 countries.

Contact: Jason D. King, SVP, Corporate Communications & Marketing

Clear Channel Outdoor

[email protected]

212.812.0064

Port Authority and Clear Channel Bring New All-Digital Media Program to Airports

Transformative New All-Digital Media Network Unveiled as Part of LaGuardia’s Reimagined Terminal C; Award-Winning Digital Media Program Completed at Terminal B 

Cutting Edge Digital Infrastructure Coming to International Airports at JFK and Newark Liberty 

Thousands of Square Feet of Digital Displays Strategically Placed to Lift Brand Campaigns to New Altitudes as Business, Leisure Travel Soar 

NEW YORK, Aug. 11, 2022 – Today, the Port Authority of New York and New Jersey and Clear Channel Airports (CCA), the Americas-based airports business of Clear Channel Outdoor Holdings, Inc., (NYSE: CCO) announced new, world-class digital media infrastructure at the region’s airports, including the unveiling of a transformative, new all-digital media network as part of LaGuardia’s reimagined Terminal C.

The Port Authority and Clear Channel signed a 12-year contract in November 2020 for the advertising franchise at all Port Authority airports. Under the contract, Clear Channel committed to upgrade the airports’ digital displays. Clear Channel is now in the process of completing that contract and modernizing the entire advertising program across Newark Liberty International, John F. Kennedy International, New York Stewart International and LaGuardia airports, with over 95 percent of the overall investment going into highly impactful digital displays. An award-winning digital media program was completed at LaGuardia Airport’s Terminal B earlier this year, with cutting-edge digital displays now coming to EWR and JFK later this year.

Specifically, the new all-digital displays in Terminal C feature:

  • Two unique 50+ foot-wide head-on, 90-degree corner LED soffits, a first and the largest digital asset CCA has ever installed in an airport;
  • An iconic 43-foot-wide video wall at eye-level, one of the largest of its kind;
  • Six large LED displays positioned within key gate-hold areas;
  • A network of 98-inch ultra-high-definition displays on the way to and from piers;
  • Two head-on large format video walls as you descend into baggage claim; and
  • A network of 75-inch portrait ultra-high-definition displays across the arrivals floor.

The recovery in air travel this spring and summer — with some days exceeding pre-COVID 19 levels — signals that business and leisure travelers are once again headed to conferences, meetings and tourist destinations. The growing number of travelers is creating an advertising environment for brands to reconnect with this valuable audience at LGA, JFK and EWR. Importantly, air travel returning to pre-pandemic levels is now driving a resurgence in airport advertising that opens the door for marketers to help shape the consumer experience and journey in major airports.

“It takes state-of-the-art technology to create a world-class airport, and that’s exactly what Clear Channel has provided with its investment in cutting edge digital technology throughout our facilities,” said Port Authority Executive Director Rick Cotton. “Spacious interiors, floor-to-ceiling windows, inspiring public art, iconic restaurants and shops and Clear Channel’s extraordinary digital displays all combine to meet the Port Authority of New York and New Jersey’s new standard in airports: award-winning, best-in-class facilities worthy of the region.” 

“The new digital media infrastructure being rolled out at our facilities matches the agency’s transformative redevelopment efforts across the region,” said Port Authority Chairman Kevin O’Toole. “Modernizing our advertising platforms is just another step in the Port Authority’s broader efforts to provide a world-class, 21st century travel experience for our customers.”

“The quality of the media Clear Channel is designing and integrating into Port Authority airports is more than world-class and will play a vital role in transforming the passenger and advertiser experience as well as redefining airport media,” said John Moyer, SVP, Development, CCA. “The new state of the art LaGuardia Terminal C digital media network is elegantly incorporated into the spectacular terminal design and positioned and sized for maximum impact. Unique new 90-degree digital corner locations are also perfect to showcase anamorphic content as well as being among the best media in the region.”

Overall, the new media network in LaGuardia Terminal C alone amounts to nearly 2,000 square feet of digital signage, most of it head-on or in high dwell areas with more to come as other concourses are opened.

As LaGuardia is a point of welcome and farewell for passengers in the NY/NJ region, Clear Channel is uniquely poised to help brands connect with these key airport arrival and departure audiences throughout the area in a 360-degree experience by reaching them on its myriad displays at the airport and throughout the city and region wherever they drive, walk or fly.

The Port Authority of New York and New Jersey is a bi-state agency that builds, operates, and maintains many of the most important transportation and trade infrastructure assets in the country. For over a century, the agency’s network of major airports; critical bridges, tunnels and bus terminals; a commuter rail line; and the busiest seaport on the East Coast has been among the most vital in the country – transporting hundreds of millions of people and moving essential goods into and out of the region. The Port Authority also owns and manages the 16-acre World Trade Center campus, which today welcomes tens of thousands of office workers and millions of annual visitors. The agency’s historic $37 billion 10-year capital plan includes unprecedented transformation of the region’s three major airports – LaGuardia, Newark Liberty and JFK – as well as an array of other new and upgraded assets, including the $2 billion renovation of the 90-year-old George Washington Bridge. The Port Authority’s annual budget of $8 billion includes no tax revenue from either the states of New York or New Jersey or from the City of New York. The agency raises the necessary funds for the improvement, construction or acquisition of its facilities primarily on its own credit. For more information, visit www.panynj.gov or check out the Now Arriving blog.

About Clear Channel Outdoor Holdings, Inc.

Clear Channel Outdoor Holdings, Inc. (“CCOH”) (NYSE: CCO) is at the forefront of driving innovation in the out-of-home advertising industry. Our dynamic advertising platform is broadening the pool of advertisers using our medium through the expansion of digital billboards and displays and the integration of data analytics and programmatic capabilities that deliver measurable campaigns that are simpler to buy. By leveraging the scale, reach and flexibility of our diverse portfolio of assets, we connect advertisers with millions of consumers every month across more than 500,000 print and digital displays in 26 countries.

Contact: Jason D. King, SVP, Corporate Communications & Marketing, Clear Channel Outdoor

[email protected]

212.812.0064

AdQuick.com, Clear Channel Outdoor Innovate to Deliver Real-Time Availability Data to Modernize Out-of-Home Media Buying

Two out-of-home advertising leaders partner to automate outdoor inventory selection

LOS ANGELES, July 20, 2022 — AdQuick.com, the leading out-of-home (OOH) advertising platform in the world, today announces a partnership with Clear Channel Outdoor Americas (CCOA) (NYSE:CCO), one of the world’s largest Out-of-Home (OOH) advertising companies, to provide AdQuick customers with real-time printed and digital display availability. This partnership is the first-of-its-kind, and further automates how marketers plan, optimize and execute OOH campaigns more precisely and quicker than ever before.  

“The past two years have changed the pace of the OOH marketplace,” said Matthew O’Connor, CEO of AdQuick. “Today, marketers must move even faster and embrace new levels of marketing agility. By partnering with Clear Channel Outdoor Americas, we aim to provide marketers with real-time data about media inventory instantly while empowering them to make OOH planning and buying decisions with up-to-the-minute precision.”

This is a necessary step forward in workflow automation amongst buyers and sellers as media publishers and others innovate on the RFP response process to better align with the real time decisions marketers are making in media today.

CCOA has been focused on advancing its digital capabilities to meet the demands of its valued clients and this includes the greater agency, buying and planning communities. These innovations to automate its workflow processes internally, as well as building connectivity with external platforms, further integrates OOH into the digital media buying ecosystem.

“Our partnership with AdQuick demonstrates Clear Channel’s commitment to using innovative technology and data to enable advertisers to make OOH planning decisions in real time or activate on these plans for immediate messaging to the consumers,” said Erika Goldberg, Chief of Business Operations, CCOA. “Our focus remains on meeting our customers’ evolving business needs and that includes developing technology-driven solutions that enable marketers and advertisers to make informed decisions about their media planning processes while swiftly executing OOH campaigns, and this partnership will enable that.”

To learn more about real-time inventory availability data, please visit www.adquick.com

About AdQuick, Inc.

Founded in Los Angeles in 2016, AdQuick.com is the leading out-of-home (OOH) advertising platform that makes it easy to plan, buy, and measure every kind of outdoor advertising. With over 1400 media partners spanning all types of OOH media, AdQuick connects advertisers and agencies to OOH media owners anywhere in the U.S. and abroad, including the UK, Canada, Germany, France, and 28 other countries.

AdQuick enables data-led OOH media planning powered by robust datasets and proprietary tools, facilitates fast and efficient campaign execution, and provides accurate measurement across every brand objective and campaign KPI. AdQuick was named in the top ten Best Places to Work in 2020 by Los Angeles Business Journal, recognized as the 74th fastest growing company in Inc. 5000 Regionals, and was honored as one of the Inc 5000 fastest growing companies in 2021. To learn more please visit www.adquick.com or follow us on Twitter and LinkedIn.

Contact: Kristin Hege, Convey Communications Agency
[email protected] 
480.540.6496

About Clear Channel Outdoor Holdings, Inc.

Clear Channel Outdoor Holdings, Inc. (“CCOH”) (NYSE: CCO) is at the forefront of driving innovation in the out-of-home advertising industry. Our dynamic advertising platform is broadening the pool of advertisers using our medium through the expansion of digital billboards and displays and the integration of data analytics and programmatic capabilities that deliver measurable campaigns that are simpler to buy. By leveraging the scale, reach and flexibility of our diverse portfolio of assets, we connect advertisers with millions of consumers every month across more than 500,000 print and digital displays in 26 countries.

Contact: Jason D. King, SVP, Corporate Communications & Marketing, Clear Channel Outdoor
[email protected] 
212.812.0064

SOURCE: AdQuick

“Project Yellow Light” Scholarship Contest Announces a New Class of Student Winners to Raise Awareness of Dangers of Distracted Driving

Winning High School and College Students Will Have TV, Radio and Billboards Displayed Nationally

WASHINGTON, D.C., June 24, 2022 –– Today the Ad Council and Project Yellow Light announced the winners of the eleventh annual Project Yellow Light scholarship competition, a unique opportunity in which students create TV, radio and billboard PSAs to educate their peers about the dangers of distracted driving, specifically the dangers of using your mobile device while driving. The winning PSAs will be showcased this afternoon on a digital billboard in New York City’s Times Square, in space donated by Clear Channel Outdoor.

“We’re thrilled to announce the 2022 Hunter Garner Scholarship winners and recognize their outstanding contribution to our mission — to save lives by reducing the number of distracted driving crashes, said Project Yellow Light Founder, Julie Garner. “Thanks to their talent and our partners’ fire and energy we are making a difference.”

Project Yellow Light was established in 2007 by the family of Hunter Garner to honor his memory after his death in a car crash at age 16. In 2020, seven percent of drivers 15 to 19-years-old involved in fatal crashes were reported as distracted. This age group has the largest proportion of drivers who were distracted at the time of the fatal crashes.*

For over 10 years, Project Yellow Light and the Ad Council have collaborated to place the winning student PSAs on 1,800 TV stations, iHeartMedia radio stations, and Clear Channel Outdoor’s more than 1,500 digital displays across the U.S.

“No one can reach teens like their peers, and the message to stop distracted driving is an incredibly important one to share.” said Michelle Hillman, Ad Council Chief Campaign Development Officer. “The effort, passion and creativity demonstrated by the winning student’s is inspiring and at the very root of Project Yellow Light’s impact. We could not be more thrilled for this year’s student winners.”

Supporting partners include Clear Channel Outdoor (CCO), Elephant Insurance, iHeartMedia, the National Highway Traffic Safety Administration (NHTSA), National 4-H Council, the National Organizations for Youth Safety (NOYS), and WKRN-TV Nashville. Scholarships for this year’s winning students are supported through Clear Channel Outdoor and Elephant Insurance.

The contest received just under 1,900 submissions this year. Entries were received from students representing nearly all fifty states and Washington, D.C. The 2022 scholarship prizes were awarded to:

  • Winning Formula (video, high school): Justin Hutcheson (Rockwall, TX)
  • Eyes Up (video, college): Emiliano Diaz Capt (Akron, OH)
  • Text or Drive (billboard design, high school): Isabella Kaake (Marlette, MI)
  • Impossible Multitask (billboard design, college): Connor Avila (Mauldin, SC)
  • School Drive (radio, high school): Noah Brechbill (Schwenksville, PA)
  • Messages Unseen (radio, college): Asher Mitchell (Watford City, ND)

A number of advertising industry executives and artists lent their time to judging the entries. This year’s panel included recording artist and songwriter Aloe Blacc; renowned filmmaker and social activist Kweku Mandela; dentsu international Global CEO Wendy Clark; Wordsworth + Booth President Tony Mennuto; Co-Chairman and Partner of Goodby Silverstein & Partners Jeff Goodby; and representatives from the Martin Agency, Pereira O’Dell and Project Yellow Light partners the Ad Council, CCO, Elephant Insurance, iHeartMedia and National 4-H Council.

“Project Yellow Light gives students the unique opportunity to use their voice, creativity and the power of media to save lives,” said Dan Levi, EVP & CMO, Clear Channel Outdoor. “It is inspiring to welcome this new class of student winners by showcasing their lifesaving PSAs across our nationwide digital billboard network to help prevent distracted driving.”

“Elephant has truly valued our partnership with Project Yellow Light for the last four years, allowing us the opportunity to bring attention to distracted driving and make roads safer,” said Elephant Insurance CEO Alberto Schiavon. “Congratulations to this year’s winners for creating powerful messaging that will impact their peers and ultimately lead to safer roads for all of us.”

“Now in its seventh year, iHeart’s partnership with Project Yellow Light has never been more critical as more and more teens are driving with mobile devices – a known distraction on and off the road,” said Jessica King, Senior Vice President, Communications and Community Engagement at iHeartMedia. “We are once again offering our platform to deliver unique peer-to-peer messaging aimed at inspiring young people to think twice about reaching for their phones or engaging in other high-risk behaviors while driving. We believe this year’s student winners will save lives through their creative, witty and inspiring PSAs.”

“Sadly, it’s becoming more common for us to interview families who have lost a loved one due to a deadly distracted driving crash. The heartbreaking reality is, that these families would still be together if it weren’t for the senseless act,” said WKRN-TV Nashville Emmy-winning journalist Alex Denis. “Please, put the phone down. It’s not worth changing lives forever.”

Through the Stop Texts. Stop Wrecks. campaign, the Ad Council and NHTSA have been working together to prevent distracted driving since 2012.

*Data Source: https://crashstats.nhtsa.dot.gov/Api/Public/ViewPublication/813266

Elephant Insurance
Elephant Insurance is a customer-centric auto insurance carrier headquartered in Richmond, VA. Elephant provides auto insurance policies to consumers in Georgia, Illinois, Indiana, Maryland, Ohio, Tennessee, Texas, and Virginia. Elephant is a wholly owned subsidiary of Admiral Group, plc., a FTSE 100 company and one of the U.K.’s leading insurers with a presence in eight countries and millions of customers worldwide. Elephant is certified as a Great Place to Work®. To learn more, visit www.elephant.com.

iHeartMedia
iHeartMedia, Inc. [Nasdaq: IHRT] is the leading audio media company in America, reaching over 90% of Americans every month, and has a portfolio of unmatched consumer brands and industry-leading events. iHeart’s broadcast radio assets alone have more consumer reach in the U.S. than any other media outlet; twice the reach of the next largest broadcast radio company; and over four times the ad-enabled reach of the largest digital only audio service. iHeart is the largest podcast publisher according to Podtrac, with more downloads than the next four podcast publishers combined; has the number one social footprint among audio players, with seven times more followers than the next audio media brand; and is the only fully integrated audio ad tech solution across broadcast, streaming and podcasts. The company continues to leverage its strong audience connection and unparalleled consumer reach to build new platforms, products and services. Visit iHeartMedia.com for more company information.

NHTSA
For more than 50 years, the National Highway Traffic Safety Administration (NHTSA) has served as the key federal agency charged with improving safety on our nation’s roadways. As part of the U.S. Department of Transportation, NHTSA is working to reduce traffic-related deaths and injuries by promoting the use of seat belts and child safety seats; helping states and local communities address the threat of distracted, drunk and drug-impaired drivers; regulating vehicle safety standards and investigating safety defects in motor vehicles; establishing and enforcing fuel economy standards; conducting research on driver behavior and traffic safety; and providing consumer information on issues ranging from child passenger safety to impaired driving. For more information visit www.nhtsa.gov.

National Organizations for Youth Safety 
NOYS was originally founded in 1995 as the Traffic Safety Collaboration supported by funding from government agencies, including the Department of Transportation. In 2005, NOYS became a 501(c)(3) organization and incorporated as National Organizations for Youth Safety. With over 100 organizational members – youth-serving nonprofits, businesses and government agencies, NOYS works collectively to address the most prevalent causes of injury and death among teens and young adults in the US. Learn more at www.NOYS.org.

Project Yellow Light 
Project Yellow Light is a scholarship competition where high school and college students create compelling PSAs persuading their peers to develop safe driving habits. This project gives students a voice and a role in preventing car crashes — one of the leading causes of death of teenagers and young adults in the U.S. Project Yellow Light was created by Julie, Lowell and Alex Garner in memory of their son/brother, Hunter, who died tragically in a car crash in 2007. Each year the winners receive the Hunter Garner Scholarship.

WKRN-TV Nashville
WKRN-TV Nashville and wkrn.com are part of Nexstar Media Group. Nexstar Media Group is America’s largest local television and media company with 200 full power stations in 116 markets and a growing digital media operation. WKRN-TV Nashville serves the Mid-state of Tennessee and Southern Kentucky.

Media Contacts:

The Ad Council
Sean Williams
[email protected]

Clear Channel Outdoor Americas
Jason D. King
212-812-0064, [email protected]

Clear Channel Airports Deploys State of the Art Digital Advertising Network Across Signature Flight Support’s Private Aviation Terminals

Brands are Implementing Terminal Takeovers with Exclusive Access to the Most Elite Group of Air Travelers via New Digital Out of Home Ad Network

New York, NY – – Clear Channel Airports (CCA), the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), and the nation’s leading airport media provider, announced today a new state of the art digital out of home advertising program is available across the top tier private aviation terminals via Signature Flight Support: the world’s largest network of Fixed Based Operations (FBOs). Some of the country’s most coveted regional markets which feature advanced airport terminals and high passenger counts will now carry the most high-tech advertising assets for brands to exclusively reach highly influential air travelers across the country including New York, Los Angeles, Miami, and Chicago private aviation terminals.

Today’s news follows Clear Channel Airports’ March 2020 announcement on its exclusive five-year deal to transform advertising programs for Signature Flight Support’s 130+ private aviation terminals throughout North America and the Caribbean. As the exclusive advertising partner to Signature Flight Support, CCA’s media programs provide leading global brand partners with exclusive foundation sponsorships and experiential brand activation opportunities.

“The installation of our high impact digital network has been a game changer. The connection between audience and advertiser has been strengthened and brands have the ability to amplify their message, grabbing the full attention of private aircraft passengers – an audience that has traditionally been hard to reach,” said Matt Carroll, SVP, Marketing, Signature Flight Support.

Built of a combination of massive LED displays, overhead video walls, and high-impact LCD screens, the new multi-market advertising package for Signature Flight Support’s terminals provide brands with a truly customizable program with dynamic digital capabilities and market-specific messaging. The program offers brands the opportunity to exclusively take over private aviation terminals and execute a focused messaging approach that reaches passengers in key markets around high-profile events.

Advertisers who have already taken advantage of these unique, innovative brand takeovers have seen valuable ROI from their campaigns,” said Morten Gotterup, president, Clear Channel Airports. “Our long-standing partnership with Signature Flight Support is invaluable to our business. Their network of air terminals across the country offers the most sophisticated amenities and services to individuals, partners and families with the highest net worth of any group in the world. And with Clear Channel Airports’ state of the art digital assets, leading global brands and products can now connect with this loyal and elite clientele in even more compelling ways.”

About Clear Channel Airports 
Dedicated to airport advertising for close to 45 years, Clear Channel Airports is the leading airport advertising, sponsorship specialist and innovator in the U.S. Clear Channel Airports (CCA), the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), is one of the world’s largest outdoor advertising companies and operates more than 260 airport media programs across the globe and has a presence in 28 of the top 50 U.S. markets with major airports. More information can be found on Clear Channel Airports and Clear Channel Outdoor Americas by visiting www.clearchannelairports.com and www.clearchanneloutdoor.com

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Contact: Jason D. King, SVP, Corporate Communications & Marketing, Clear Channel Outdoor, [email protected], 212.812.0064