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Clear Channel Airports Wins 5-Year Renewal with Tallahassee International Airport (TLH) for Innovative Media Makeover

State-of-the Art Media Program Will Help Brands Engage with over 730K Passengers Annually as the Airport Paces for Record Growth in 2018  

Tallahassee, FL  – – Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor  (CCO) (NYSE: CCO), and an indirect subsidiary of iHeartMedia Inc., today announced it was awarded a five-year contract expansion with Tallahassee International Airport (TLH). The new partnership began December 1, 2018 and media upgrades begin mid-March 2019. Clear Channel Airports has been the media provider for TLH since 1999.

Tallahassee International Airport has experienced a 12 percent year-over-year growth in passenger traffic, reaching over 730K. Its annualized passenger traffic has increased for seven consecutive months so far in 2018.

The airport was recently named the Commercial Service Airport of the Year by the Florida Department of Transportation and the Federal Aviation Administration delivered TLH a rare perfect score during the airport’s safety inspection. The airport is currently in the midst of a more than $50 million makeover to enhance the airport’s service level and efficiency, which includes an international passenger processing facility to enable flying abroad. The city is home to major industries including education, food processing, government, lumber and printing/publishing.

The new media network at TLH will create a captivating digital network for advertisers to connect and engage with leisure travelers, frequent business travelers and residents. The new digital walls at arrivals and baggage claim will be the first of its kind in an airport the size of TLH. Some of the key details of the new program are as follows:

  • Two (2) LED video walls;
  • Two (2) double-sided tension fabric displays;
  • Four (4) single-sided tension fabric displays; and
  • One (1) glass cling.

“As Florida’s capital continues strong economic growth, Tallahassee International Airport is increasingly becoming a strategic choice for brands to activate their advertising campaigns to reach the growing and diverse passenger traffic at the airport,” said Morten Gotterup, President, Clear Channel Airports. “We’ve been TLH’s advertising partner now for almost 20 years, and we look forward to working side by side with their dedicated team to implement a state of the art, cutting edge advertising network to help brands tell their stories in new and innovative ways.”

In addition, a recent Nielsen study shows airport advertising offers consumers a great opportunity to absorb and respond to brand messaging. According to the study, frequent flyers are highly responsive to airport advertising, with 80% noticing the media and 42% taking action that includes visiting a website, going to a store or learning more about a product/brand/service. Nineteen percent of frequent flyers bought a product they saw advertised at the airport. Additionally, airport campaigns are a significant driver of foot traffic, with 84% of frequent fliers likely to visit a restaurant, 50% likely to visit a clothing/accessories/jewelry store and 41% likely to visit a consumer electronics store.

About Clear Channel Airports
Dedicated to airport advertising for close to 45 years, Clear Channel Airports is the premier innovator of contemporary display concepts. The Company, a brand division of Clear Channel Outdoor Americas (NYSE:CCO), one of the world’s largest outdoor advertising companies, currently operates more than 270 airport programs across the globe and has a presence in 28 of the top 50 U.S. markets with major airports. More information can be found on Clear Channel Airports and Clear Channel Outdoor by visiting www.clearchannelairports.com and www.clearchanneloutdoor.com

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Wendy Weatherford

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212.812.0081

Clear Channel Airports Wins 10-Year Partnership with San Diego International Airport (SAN) to Provide Innovative Media Solutions for Advertisers

Contract Includes Cutting-Edge Digital Media for Brands to Engage with More Than 22 Million Passengers Annually

San Diego, CA  –  Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor  (CCO) (NYSE: CCO), an indirect subsidiary of iHeartMedia Inc., today announced it won a 10-year contract with San Diego International Airport (SAN) to provide brands with innovative advertising solutions. The new partnership began Nov. 1, 2018 and media upgrades begin mid-2019. Operated by the San Diego County Regional Airport Authority, SAN is experiencing record-breaking passenger traffic with double-digit passenger growth in the first half of 2018, bringing the airport’s annual passenger count to over 22 million.

“The San Diego County Regional Airport Authority is excited to launch this new partnership with Clear Channel Airports,” said Domenico D’Ambrosio, the Airport Authority’s Vice President of Marketing, Innovation and Chief Revenue Officer. “Together, we plan on creating a dynamic new program that will provide valuable forms of brand engagement and media exposure for our advertisers and community stakeholders. This partnership, along with others, will help deliver on our promise to everyone who comes through SAN that we are committed to creating an efficient, convenient and memorable customer journey and experience.”

Clear Channel Airports’ new partnership with SAN rounds out CCO’s significant advertising presence in the San Diego metropolitan area. In May, CCO announced it won a long-term contract with the San Diego Metropolitan Transit System (MTS). Clear Channel Outdoor currently reaches 99 percent of the San Diego designated marketing area (DMA) on a weekly basis with its Out-of-Home (OOH) assets including; bulletins, posters, buses and transit shelters.

“In today’s on-the-go society, advertisers and business owners want to reach the audiences that matter most to them, at the right time and in the right place throughout the increasingly complex consumer journey,” said Morten Gotterup. “Our presence in San Diego now completes a brand’s drive, walk, fly consumer engagement experience by offering them a 360 approach to connecting with audiences travelling to, and through, the market.  We look forward to working with SAN to bring this opportunity to life for advertisers in an aesthetically pleasing way that creates an overall all first-impression worthy of the region.”

SAN is currently celebrating its 90th year of operation. And in 2017, the airport had a record-setting 22 million passengers and had a strong start in 2018, with traffic up 12.1% across the first half of 2018. San Diego was ranked the 30th Best City in the United States by U.S. News & World Report in 2018. The city is a growing tourist and convention destination as host to the iconic annual Comic-Con, and as such, SAN attracts an affluent and diverse set of passengers for brands to reach their target audiences with the new in-airport digital media network.

The new advertising solutions at SAN will create a unified terminal-wide network of assets which complement terminal aesthetics for advertisers to connect and engage with leisure travelers, frequent business travelers and local residents. It also provides flexibility through future terminal construction and expansions. Some key details of the new program include:

  • Experiential and interactive media and sponsorship activations
  • Energy-efficient, sustainable, environmentally conscious fixtures;
  • Terminal-wide vertical digital LCD network; and
  • A large-format digital LED arrivals network.

In addition, a recent Nielsen study shows airport advertising offers consumers a great opportunity to absorb and respond to brand messaging. According to the study, frequent flyers are highly responsive to airport advertising, with 80% noticing the media and 42% taking action that includes visiting a website, going to a store or learning more about a product/brand/service. Nineteen percent of frequent flyers bought a product they saw advertised at the airport. Additionally, airport campaigns are a significant driver of foot traffic, with 84% of frequent fliers likely to visit a restaurant, 50% likely to visit a clothing/accessories/jewelry store and 41% likely to visit a consumer electronics store.

About Clear Channel Airports
Dedicated to airport advertising for close to 45 years, Clear Channel Airports is the premier innovator of contemporary display concepts. The Company, a brand division of Clear Channel Outdoor Americas (NYSE:CCO), one of the world’s largest outdoor advertising companies, currently operates more than 270 airport programs across the globe and has a presence in 28 of the top 50 U.S. markets with major airports. More information can be found on Clear Channel Airports and Clear Channel Outdoor by visiting www.clearchannelairports.com and www.clearchanneloutdoor.com

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Wendy Weatherford
wendyweatherford@clearchannel.com
212.812.0081

Clear Channel Outdoor Appoints Media Industry Veteran Kim Bradley as Regional President for the Midwest Region

Chicago, IL Clear Channel Outdoor (CCO) (NYSE: CCO), an indirect subsidiary of iHeartMedia Inc., today announced it has hired Kim Bradley as Regional President for its Midwest Region, reporting to Gene Leehan, Executive Vice President and Senior Regional President, Clear Channel Outdoor. Ms. Bradley joins CCO from Comcast Spotlight and is based in Chicago, Illinois.

As the new Regional President for the Midwest Region, Bradley will provide leadership in all areas of branch operations including sales, marketing, real estate, public affairs, operations and finance in Chicago. In addition, CCO’s market leaders in Milwaukee and Minneapolis will report to her directly.

With over 30 years’ experience in revenue growth and profitability, strategic planning, designing high performance sales teams, using data insights for improved performance and building long-term client relationships, Bradley has demonstrated her expertise and leadership. Prior to joining CCO, Bradley held the position of Vice President, General Manager for Comcast Spotlight (Comcast Cable’s Advertising Division) with P&L responsibility for local, regional, national, digital and political sales. Her leadership included oversight of marketing, research, finance and creative services for a staff of 140 serving a diversified customer base of CEO, President, CMO, SVP/Strategy and business owners.

Prior to Comcast, she worked for The Tribune Company as Executive Director of Sales Development and was President of her own B2C/B2B consulting company:  Bradley Marketing Group. She started her career with J. Walter Thompson in the Media Group as market specialist negotiator.

“This is a very exciting time to join the Out-of-Home (OOH) industry and I’m looking forward to working with the talented Midwest team and growing our presence as a leading provider of dynamic advertising solutions for brands,” said Bradley. “Clear Channel Outdoor has made its mark as a pioneer in the out of home industry by evolving its innovative advertising campaign tools that help brands optimize their OOH spend in measurable ways.”

“Kim is a dynamic sales leader who is focused on driving results while remaining passionate about mentoring and challenging her teams,” said Gene Leehan. “As one of our most successful regions, the Midwest team already spearheads some of Clear Channel Outdoor’s most significant client relationships, and we are confident that under Kim’s leadership we are well positioned to continue to grow our current client partnerships and expand our roster of new brands.”

Bradley is a graduate of the University of Illinois with a B.S. in Psychology and she’s completed advanced leadership programs from Women in Cable & Telecommunications (WICT) Betsy Magness Leadership Institute and Women in Leadership and Executive Leadership Forum at Comcast Cable.

Bradley has been on the Board of Directors and President of the Broadcast Advertising Club of Chicago, Rotary Club President of Lake Forest/Lake Bluff, Board Director and Marketing Chair for Starlight Children’s Foundation. She and her husband, Gary live in Lake Forest and have three sons.

 

About Clear Channel Outdoor Holdings, Inc.

Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) is one of the world’s largest outdoor advertising companies with over 450,000 displays in 31 countries across Asia, Europe, Latin America and North America. Reaching millions of people monthly, including consumers in 44 of the top 50 U.S. markets, Clear Channel Outdoor enables advertisers to engage with consumers through innovative advertising solutions. Clear Channel Outdoor is pioneering the integration of out-of-home with mobile and social platforms, and the company’s digital platform includes more than 1,200 digital billboards across 28 markets in the U.S. and more than 13,000 digital displays in international markets. More information is available http://www.clearchanneloutdoor.com and www.clearchannelinternational.com.

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Press Contact:
Jason D. King
jasondking@clearchannel.com
212.812.0064

 

National League of Cities Honors Clear Channel Outdoor with “Service to Cities Award” for Transportation Infrastructure Support

Municipal Leaders Recognize Company’s Use of Digital Billboards to Raise Awareness of the Rebuild With Us Campaign

LOS ANGELES – The National League of Cities (NLC) presented the Service to Cities Award to Clear Channel Outdoor this past weekend for its outstanding contributions to cities across the nation. Through Clear Channel Outdoor’s support of NLC’s 2018 infrastructure campaign, Rebuild With Us, the company raised awareness of the country’s critical infrastructure gap and helped municipal governments fight for federal investment.

“From drinking water to workforce development, reliable infrastructure is critical to sustaining a thriving national economy. America’s growing infrastructure gap is the most pressing issue for our nation’s cities and towns,” said Clarence Anthony, CEO and executive director, National League of Cities (NLC). “We are fortunate to have a tremendous partner in Clear Channel Outdoor, who helped to raise awareness around this important topic.”

Awarded at NLC’s 2018 City Summit Conference in Los Angeles, the Service to Cities award is given to NLC partners who have demonstrated a strong commitment to building stronger, more innovative and resilient cities and towns.

“We’re honored to receive the Service to Cities award and contribute to our longtime partner’s efforts to address this critical issue through Rebuild With Us,” said Scott Wells, CEO, Clear Channel Outdoor Americas. “Rebuilding and investing in America’s infrastructure is essential to support the needs of a modern, innovative economy and the needs of our local communities. As a company committed to both, we understand the value and importance of safe roads and bridges and we’re proud to lend the power of our digital media to deliver this crucial message.”

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The National League of Cities (NLC) is dedicated to helping city leaders build better communities. NLC is a resource and advocate for 19,000 cities, towns and villages, representing more than 218 million Americans. www.nlc.org

 

Press Contact:

Meri St. Jean
Communications Specialist
National League of Cities
202-626-3167 | stjean@nlc.org

Clear Channel Outdoor’s Efforts Help the Patriot Education Fund Reach $500K Milestone

Four Illinois Veteran/Veteran Family Members Receive a 2018 Scholarship, Bringing the Total Awarded to 135 Scholarships Since 2011

November 8, 2018

Chicago, IL – The Patriot Education Fund, the organization that provides college scholarships, and mentoring to Illinois military families, and Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), an indirect subsidiary of iHeart Media Inc., today announced the Patriot Education Fund has reached a milestone of awarding $500,000 in scholarships to Illinois veterans and their families. Clear Channel Outdoor has been an active supporter of the Patriot Education Fund by donating digital out of home (DOOH) billboards annually to promote scholarships for military veterans. Four local Illinois residents were named as recipients of the Patriot Education Fund’s Clear Channel Outdoor scholarships for 2018.

The Patriot Education Fund  provides financial and educational assistance to enlisted military veterans (E1 to E5) and their dependents. The organization bridges the unintended funding gaps created by the post 9/11 GI Bill, by providing financial support to individuals pursuing bachelor and associate degrees, accredited technical training diplomas and certified apprenticeship programs. With a 100 percent graduation rate since 2011, the Patriot Education Fund has underwritten135 scholarships with over $500,000 reinvested back into Illinois military families across the state.

A corporate partner to the Patriot Education Fund since 2013, Clear Channel Outdoor has donated complimentary digital out of home advertising from 2016-2018 throughout Northeast Illinois to promote scholarships for military veterans. The billboards ran creative on how to apply for a scholarship through the Patriot Education Fund in over 30 communities.

“We’re proud to support the mission of the Patriot Education Fund over the last five years,” said Ed Marcin, Vice President Public Affairs/Special Projects, Clear Channel Outdoor Chicago. “The Patriot Education Fund provides our local Illinois veterans and their families with access to the educational opportunities they need as they transition from service to our country into successful careers. We honor our veterans for their dedicated services and are so proud of our scholars as they continue to thrive as students and new professionals.”

“Thanks to key corporate partners like Clear Channel Outdoor, the Patriot Education Fund has raised over $500,000 to provide education benefits for veterans and their families,” said Dave Dahler, Chairman, Patriot Education Fund. “The Patriot Education Fund and Clear Channel Outdoor partnership has ensured that these American heroes will transition successfully into the private sector.”

“Clear Channel Outdoor has been extremely valuable from our inception by raising awareness of our mission and by making veterans aware of valuable scholarship opportunities,” said Mark Slaby, Founder, Patriot Education Fund. “Clear Channel has had a major factor in building awareness of our program and mission to support military families.”

2018 Patriot Education Fund Clear Channel Outdoor Scholarship Recipients

John Leonard Sims of Evergreen Park, Illinois, served as an Army Ranger and was deployed three times to Afghanistan and oversaw training of new Rangers as well as served as a medic. He is in his third semester of college pursuing a degree in Middle Eastern Affairs at Columbia University in New York and has a college GPA of 3.65. John wants to pursue a career with the FBI after college.

John Leonard Sims says: “While the GI Bill has enabled millions of veterans to obtain a college education, it unfortunately does not always cover the true cost of an education. This was a reality that I was faced with when I began attending Columbia University upon my separation from the United States Army. While many veterans must take out thousands of dollars in student loans, I am extremely fortunate in having received a scholarship from the Patriot Education Fund. The Patriot Education Fund is an incredible organization that is dedicated to helping veterans make their post military aspirations a reality. While many organizations claim this as their mission, the Patriot Education Fund is truly dedicated to it. The Patriot Education Fund provides a level of assistance to individual veterans that truly makes an impact on not only their day to day lives but on their futures as well. Since receiving the scholarship, I have been able to dedicate more of my attention to excelling in the classroom and far less time worrying about how I am going to pay for my education. This is all thanks to the Patriot Education Fund and the wonderful work that they are doing.”

Destiny Williams of Chicago, Illinois, is studying Early Childhood Education at Illinois State University and is a Dean’s List student (top 10%). Both of her parents are veterans, her father was deployed four times, and Destiny would like to become an educator of low-income students and eventually hopes to teach fellow military children.

Destiny Williams says: “I am so appreciative to have received the Patriot Education Scholarship. Ever since I won the scholarship I had more time to focus on my academics. Since I started my senior year this semester I have been struggling to find a job to help my dad pay my rent and pay for personal expenses like toiletries, gas money, and groceries. If it weren’t for the scholarship, trying to figure out how to pay for my tuition would have been an extra burden for my family and me. If I did not have this scholarship I might have come out of college with a lot of student loans. Since the salary in the field of education is not super great, the time it would have taken me to pay off the student loans would have been much longer and harder to complete, thus adding yet another burden for my parents and I to worry about. I am truly grateful to have been given the opportunity to receive this scholarship because I know there were a lot of people that applied for it.”

Josue Contreras of Chicago, Illinois,  was an Army Combat Medic who was deployed two times. Josue saved for his education — but when Hurricane Maria hit Puerto Rico – he and his wife used all his savings to help his family members there. Josue is now a Chicago Public School middle school teacher working with students from low income backgrounds. Impacted by the immense gun violence in his hometown of Chicago, Josue changed his course of study from medicine to becoming a teacher because he saw impacting young people as the greatest need. He is working on his Master’s Degree in Dual Language Teacher Leadership at Roosevelt University having previously graduated summa cum laude from Northeastern Illinois University.

Josue says: “My wife saw the billboard advertisement at the Ogilvie train station. To be selected in itself is humbling and a great honor. I am beyond ecstatic that my financial security is squared away because of the Patriot Education Fund. Now I can just focus on working and getting my Master’s degree. You’re donating to a group of Americans who already have proven their worth in gold just simply by raising their right hand and saying that they will defend the Constitution of the United States. You’re investing in people who view America as worth dying for. That mission of serving their country doesn’t die when they get out of uniform. It’s still ingrained in them.”

Leah Staros of Glendale Heights, Illinois, is a 12 year veteran military spouse. Her husband had two deployments to Al Taqqadum, and completed eight years active duty and an additional four years as a reservist. Leah is working to fulfill her dream of becoming a nurse while being a mother and caregiver to a mom who’s in her early stages of dementia. Leah’s requirements outside the classroom make it difficult to fund her pursuit of higher education. The Patriot Education Fund has been “an answer to her prayers.” Her anticipated graduation is May 2019 from the Chamberlain School of Nursing.

Leah says: “I was really unsure how I was going to pay for my final classes as I am out of federal loan funding after this session. I am incredibly grateful for The Patriot Education Fund.  The support of PEF has made my education possible. My scholarship is not only an investment in my future but my family’s well-being by lifting our financial burden. I followed my Marine around the world and had to put my education on hold until we settled somewhere long enough to complete my degree. Once we transitioned to the civilian life, financial barriers put my education on hold. PEF erased those barriers. I look forward to graduating with my nursing degree and serving my community!”

For more information on the Patriot Education Fund, please visit: http://www.patrioteducationfund.org/. 

About Clear Channel Outdoor Holdings, Inc.
Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) is one of the world’s largest outdoor advertising companies with over 450,000 displays in 31 countries across Asia, Europe, Latin America and North America. Reaching millions of people monthly, including consumers in 44 of the top 50 U.S. markets, Clear Channel Outdoor enables advertisers to engage with consumers through innovative advertising solutions. Clear Channel Outdoor is pioneering the integration of out-of-home with mobile and social platforms, and the company’s digital platform includes more than 1,200 digital billboards across 28 markets in the U.S. and more than 13,000 digital displays in international markets. More information is available at www.clearchanneloutdoor.com and www.clearchannelinternational.com.

Follow & Like Us:
LinkedIn
Twitter
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Facebook

Read our award-winning blog: http://blog.clearchanneloutdoor.com/

Press Contact:
Wendy Weatherford
wendyweatherford@clearchannel.com
212.812.0081

 About The Patriot Education Fund
The mission of the Patriot Education Fund is to provide financial and educational assistance to enlisted military veterans (E1 to E5) and their dependents. We bridge the unintended funding gaps created by the post 9/11 GI Bill, by providing financial support to individuals pursuing: bachelor and associate degrees, accredited technical training diplomas, and certified apprenticeship programs. We focus our investments in those individuals and families who display financial need, while demonstrating the greatest promise that our investments in their lives will continue to benefit our country and community through their leadership. The Patriot Education Fund is recognized by the Internal Revenue Service as a tax-exempt, charitable organization under Section 501(c)(3) of the Internal Revenue Code. Contributions to the Patriot Education Fund are deductible under Section 170 of the Internal Revenue Code, and the Fund is qualified to receive tax deductible bequests, devises, transfers, or gifts under Sections 2055, 2106, or 2522 of the Internal Revenue Code.

 

Clear Channel Outdoor Holdings, Inc. Reports Results For 2018 Third Quarter

San Antonio, TX, November 8, 2018 – Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) today reported financial results for the third quarter ended September 30, 2018.

“In the third quarter we continued to combine sales execution with digital innovations across our Americas and International businesses, generating results for us and our advertising partners,” said Bob Pittman, Executive Chairman and Chief Executive Officer of Clear Channel Outdoor Holdings, Inc. “Our progress in making advanced data insights and programmatic central to our platform has opened up even more opportunities for marketers to create strategic moments of engagement with their audiences at scale. This is one of the reasons many of the world’s most respected brands, including top Internet media companies, appear on our out-of-home advertising displays.”

Rich Bressler, Chief Financial Officer of Clear Channel Outdoor Holdings, Inc. said, “We have delivered another quarter of growth with both Americas and International contributing to revenue, operating income and OIBDAN increases in the third quarter. We continue to benefit from the success of our strategic initiatives while remaining committed to financial discipline.”

View PDF for full report
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CLEAR CHANNEL OUTDOOR HOLDINGS, INC. SETS DATE FOR 2018 THIRD QUARTER EARNINGS TELECONFERENCE

San Antonio, TX, October 25, 2018 —Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), will release 2018 third quarter results before the market opens on Thursday, November 8, 2018 by 7:00 a.m. Eastern Time and will host a conference call to discuss results at 8:30 a.m. Eastern Time.

The earnings conference call will not include iHeartMedia, Inc., the indirect parent of Clear Channel Outdoor, as iHeartMedia, Inc. will not hold quarterly conference calls during iHeartMedia’s bankruptcy process.

The conference call number is 1-800-230-1074 (U.S. callers) and 1-612-288-0329 (International callers) and the access code for both is 455791. A live audio webcast of the conference call and the related earnings materials, including reconciliations of any non-GAAP financial measures to GAAP financial measures and any other applicable disclosures, will be available on the investor section of the Clear Channel Outdoor Holdings, Inc. website (www.clearchanneloutdoor.com).

After the live conference call, a replay will be available for a period of thirty days. The replay numbers are 800- 475-6701 (U.S. callers) and 320-365-3844 (International callers) and the access code for both is 455791. An archive of the webcast will be available within 24 hours after the call for a period of thirty days.

About Clear Channel Outdoor Holdings, Inc.

Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) is one of the world’s largest outdoor advertising companies with over 450,000 displays in 31 countries across Asia, Europe, Latin America and North America. Reaching millions of people monthly, including consumers in 43 of the top 50 U.S. markets, Clear Channel Outdoor enables advertisers to engage with consumers through innovative advertising solutions. Clear Channel Outdoor is pioneering the integration of out-of-home with mobile and social platforms, and the company’s digital platform includes more than 1,200 digital billboards across 28 markets in the U.S. and more than 14,000 digital displays in international markets. More information is available at www.clearchanneloutdoor.com and www.clearchannelinternational.com.

Media:
Wendy Goldberg
Executive Vice President, Communications (212) 377-1105

Investors:
Eileen McLaughlin
Vice President, Investor Relations (212) 377-1116

Clear Channel Airports Awarded 10-Year Contract with Portland International Jetport (PWM) to Cultivate a Digital Media Destination for Brands

Cutting-Edge Technology Will Help Brands Reach Over 2 Million Passengers Annually with PWM Experiencing Record-Breaking Passenger Traffic in 2018

Portland, Maine Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), and an indirect subsidiary of iHeartMedia Inc., announced today that it was awarded a 10-year contract with Portland International Jetport (PWM). This win extends a partnership that began with the city in 1995. The new agreement will provide the latest digital out-of-home (OOH) technology to upgrade existing media, grow airport revenue and reach highly sought after business and frequent leisure travelers through new captivating advertising solutions.

PWM is Maine’s largest and busiest airport with 2018 on pace to set an annual passenger traffic record by exceeding 2 million passengers for the first time. Total traffic is up by 11 percent through July 2018. As the largest city in Maine, Portland’s tourism industry plays a key role in economic growth in the region. Downtown Portland, located only five miles from the jetport, is home to the city’s historic seacoast town offering travelers easy access to the waterfront, art galleries, classic cuisine and the city’s eclectic coastal culture. Further, with its daily non-stop connections to every east coast hub, PWM is the primary connection to the world air transportation system for business travelers headquartered in the area.

“As Maine’s largest and fastest growing airport, we take pride in our region and believe PWM must support a sense of place that is uniquely Portland and Maine. We’ll use this new media program as part of our vision for the future, which supports innovative approaches to meeting our customer and business partner needs, said Paul Bradbury, Airport Director. “We’re confident the renewed partnership with Clear Channel Airports will enhance the ability of our advertising partners to reach our growing traveler base through the introduction of immersive new digital media.”

For the first time, PWM’s media program will feature terminal-wide digital advertising offerings, making it more efficient for local, regional and national brands to engage with the airport’s record-setting number of passengers. This establishes a more unified media program and family of assets across PWM’s entire campus, including the recent terminal expansions and upgrades.

The new network will include impactful, interactive LED video walls and a vertical digital LCD network.

These new innovations within PWM underscore a growing trend as airports work to create an overall sense of place for consumers that reflects the local environs. Moreover, as frequent leisure and business travelers increasingly view their departure and arrival gates as a destination unto itself, the new media program leverages coveted dwell time to help brands reach this audience in ways that drive economic growth for the airport.

Further demonstrating the power of airport advertising, a recent Nielsen Study commissioned by CCA, reveals frequent flyers are highly responsive to this place based media, with 80 percent of travelers noticing the ads and 42 percent taking action that includes visiting a website, going to a store or learning more about a product/brand/service. More specifically, airport campaigns are a significant driver of foot traffic, with 84 percent of frequent fliers likely to visit a restaurant, 50 percent likely to visit a clothing/accessories/jewelry store and 41 percent likely to visit a consumer electronics store. The presence of such an engaged and receptive audience makes airports, like PWM, an optimal location for brand advertisements.

“The landscape of airports has evolved significantly from the transactional touch and go of departure and arrivals, to a desirable environment that demands first class innovation,” said Morten Gotterup, President, Clear Channel Airports. “With annual passenger count on the rise, and PWM serving as a gateway to Maine, this is an essential location for advertisers to engage with consumers. And with this new media build out, we’ll curate an environment where brands can thrive even more, and one that consumers will love.”

Representatives from Clear Channel Airports will be onsite at PWM, Sept. 17-21, showcasing the new media solutions and hosting conversations with brands. Advertisers interested in learning more should contact CCA’s Daniel Devine to schedule an appointment.

About Clear Channel Airports
Dedicated to airport advertising for more than 40 years, Clear Channel Airports is the premier innovator of contemporary display concepts. The Company, a brand division of Clear Channel Outdoor Americas (NYSE:CCO), one of the world’s largest outdoor advertising companies, currently operates more than 280 airport programs across the globe and has a presence in 32 of the top 50 U.S. markets with major airports. More information can be found on Clear Channel Airports and Clear Channel Outdoor by visiting www.clearchannelairports.com and www.clearchanneloutdoor.com

Follow & Like:
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Twitter
Instagram
Facebook

Read our award-winning blog: http://blog.clearchanneloutdoor.com/

For more information, please contact:
Wendy Weatherford
212.812.0081

wendyweatherford@clearchannel.com

 

Clear Channel Airports Wins 5-Year Renewal with Kalamazoo/Battle Creek International Airport to Provide Brands with Innovative Advertising Solutions

Deal Offers Advertisers a Cutting-Edge Media Network to Engage with Over 300,000 Annual Passengers through Vibrant Southwest Michigan Region

Kalamazoo, MI  – – Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), an indirect subsidiary of iHeartMedia Inc., today announced it won a five-year renewal with an option to extend for an additional five years, with Kalamazoo/Battle Creek International Airport (AZO) to provide brands with innovative advertising solutions. The new agreement began May 17, 2018 and media upgrades begin Q4, 2018

Clear Channel Airports has provided AZO with its comprehensive media network since 2008. Kalamazoo, located in Southwest Michigan, is home to 20 Fortune 1000 companies and is the world headquarters for the Kellogg Company, Stryker Corporation and Whirlpool Corporation. The region is also home to a vibrant beer scene with nearly twenty breweries in the area.

The new media network at AZO creates a captivating medium for advertisers to connect and engage with leisure travelers, business travelers and local residents. Some of the key details of the new program are as follows:

  • Upgrading two 86” LCDs on the baggage claim back wall with decorative shrouds to drive new advertising;
  • Filling exhibit space;
  • Targeting medical and pharmaceutical sector: Borgess Medical Center, MPI Research, Perrigo, Pfizer, Stryker; and
  • Focusing on thriving brewery market.

“Home to a diverse business community covering growing industries like healthcare, spirits and manufacturing, Kalamazoo presents advertisers with a unique opportunity to reach a wide range of business travelers and a thriving local population spanning all age groups,” said Morten Gotterup, President, Clear Channel Airports. “We are proud to extend our ten year partnership with AZO and look forward to building an exciting advertising network for this increasingly vibrant region.”

In addition, a recent Nielsen study shows airport advertising offers consumers a great opportunity to absorb and respond to brand messaging. According to the study, frequent flyers are highly responsive to airport advertising, with 80% noticing the media and 42% taking action that includes visiting a website, going to a store or learning more about a product/brand/service. Nineteen percent of frequent flyers bought a product they saw advertised at the airport. Additionally, airport campaigns are a significant driver of foot traffic, with 84% of frequent fliers likely to visit a restaurant, 50% likely to visit a clothing/accessories/jewelry store and 41% likely to visit a consumer electronics store.

About Clear Channel Airports
Dedicated to airport advertising for more than 40 years, Clear Channel Airports is the premier innovator of contemporary display concepts. The Company, a brand division of Clear Channel Outdoor Americas (NYSE:CCO), one of the world’s largest outdoor advertising companies, currently operates more than 270 airport programs across the globe and has a presence in 32 of the top 50 U.S. markets with major airports. More information can be found on Clear Channel Airports and Clear Channel Outdoor by visiting www.clearchannelairports.com and www.clearchanneloutdoor.com

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For more information, contact:
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POLARIS , CLEAR CHANNEL OUTDOOR LAUNCH ANTI-HUMAN TRAFFICKING CAMPAIGN IN SACRAMENTO

Four Week Campaign Will Run Throughout Region to Alert Human Trafficking Victims How to Reach Out for Help                                

SACRAMENTO, CA – Polaris, a leader in the global fight to eradicate modern slavery, Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), an indirect subsidiary of iHeart Media, Inc., together with Sacramento Mayor Darrell Steinberg, today launched a four-week anti-human trafficking awareness campaign on CCOA’s digital billboards in English and Spanish throughout the Sacramento region.

This campaign focuses specifically on labor trafficking and alerts victims how to reach for help

through the National Human Trafficking Hotline (1-888-373-7888). Additionally, the campaign will inform residents of the facts surrounding modern day slavery, including that human trafficking is a major problem in Sacramento, and throughout the United States. The digital billboard ads read, “Has your boss threatened you? We can help.” They’ll be displayed at least 1,250 times per day on CCOA’s digital billboards throughout the region.

In the news conference earlier today at one of CCOA’s 22 digital billboards in the region, Polaris and CCOA leadership were joined by Sacramento Mayor Darrell Steinberg, Sacramento County Supervisor Phil Serna, Deputy District Attorney Paul Durenberger, Sacramento County Sheriff’s Department Captain Robert Davis and Rico Ozaki of Opening Doors – a local nonprofit whose mission it is to empower refugees, immigrants and human trafficking survivors.

“Human trafficking is a severe nationwide issue that is a significant concern for the City of Sacramento,” said Mayor Darrell Steinberg. “I firmly believe that this campaign will force individuals, whether they be observers or victims, to acknowledge the reality of this problem and encourage reports.”

The National Human Trafficking Hotline has handled over 43,000 reported cases of human trafficking in the United States since 2007, including over 7,500 from California alone—the highest number of reports from any state. The billboards are specifically designed to reach potential victims of labor trafficking, as the crime is chronically underreported and people who experience exploitation aren’t always aware there is help available. A total of 7,200 cases of labor trafficking have been reported in the United States, including over 1,000 in California and over 30 in Sacramento alone.

“We’re proud to join in solidarity with our longtime partners, Polaris, and Mayor Steinberg to help human trafficking victims across the Sacramento area and beyond, get out of the life in which they’re trapped,” said Bob Schmitt, Regional President, Clear Channel Outdoor – Northern California. “Using this highly-visible form of media, we want to send a clear message to victims that help is available, and to traffickers, that our city is a fly-over zone for modern day slavery.”

CCOA has supported more than 25 anti-human trafficking campaigns over the last 6 years and data show that the campaigns drive calls to the hotline, including tips and requests by victims for help. This latest billboard campaign will deliver over 32 million impressions over its four-week span in Sacramento.

This latest campaign is a part of the national partnership Polaris and CCOA forged in 2013 to combat human trafficking with campaigns in cities across America. CCOA launched its first anti-human trafficking campaign alongside Polaris in Philadelphia in 2012 and has since supported campaigns with Polaris and/or local partners in Baltimore, Iowa, Las Vegas, Los Angeles, Miami, Milwaukee, Minneapolis, New Jersey, New York, Chicago, Phoenix, San Francisco, Seattle, and across the state of Texas.

The National Human Trafficking Hotline is a 24/7, confidential, and multilingual lifeline that provides support and a variety of options for survivors of human trafficking to get connected to help and stay safe. Through a network of nearly 4,000 partner service providers and trusted law enforcement, trained hotline advocates take tips of suspected human trafficking from community members and help survivors build plans so they can safely leave their situations or get the help they need to rebuild their lives. The National Hotline can communicate via phone in more than 200 languages through a translation service, as well as text, chat, email, and webform in English and Spanish. The National Hotline is operated by Polaris and funded by the U.S. Department of Health and Human Services and other donors.

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About Polaris

Polaris is a leader in the global fight to eradicate modern slavery. Named after the North Star that guided slaves to freedom in the U.S., Polaris acts as a catalyst to systemically disrupt the human trafficking networks that rob human beings of their lives and their freedom. By working with government leaders, the world’s leading technology corporations, and local partners, Polaris equips communities to identify, report, and prevent human trafficking. Our comprehensive model puts victims at the center of what we do – helping survivors restore their freedom, preventing more victims, and leveraging data and technology to pursue traffickers wherever they operate. Learn more at www.polarisproject.org.

About Clear Channel Outdoor Holdings, Inc.

Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) is one of the world’s largest outdoor advertising companies with over 560,000 displays in 31 countries across Asia, Europe, Latin America and North America. Reaching millions of people monthly, including consumers in 43 of the top 50 U.S. markets, Clear Channel Outdoor enables advertisers to engage with consumers

through innovative advertising solutions. Clear Channel Outdoor is pioneering the integration of out-of-home with mobile and social platforms, and the company’s digital platform includes more than 1,200 digital billboards across 28 markets in the U.S. and more than 14,000 digital displays in international markets. More information is available at  www.clearchanneloutdoor.com and www.clearchannelinternational.com

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For More Information: Contact: Jason D. King, 703.592.9512, jasondking@clearchannel.com or Doug Elmets, Elmets Communications, 916.329.9180, doug@elmets.com