Clear Channel Airports Wins New Contract with Corpus Christi International Airport (CCIA) to Provide Cutting Edge Digital Advertising Network
New Five-Year Partnership Will Help Advertisers Reach Over 600K Annual Passengers Traveling to the Coastal Bend Region
For Release: June 22, 2017
Corpus Christi, TX – – Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), and a subsidiary of iHeartMedia Inc., today announced it has signed a new five-year partnership with an additional five-year option with the Corpus Christi International Airport (CCIA) to provide state of the art advertising solutions. The latest advertising network will allow brands to reach over 675,000 annual passengers traveling to the Coastal Bend region of Texas, where tourism generates an annual economic impact of $1 billion. Installation of the new advertising network will be completed by July 28, 2017.
CCA has been the incumbent concessionaire for CCIA since 2002. With the renewed partnership, CCA will install a dynamic program to improve the passenger experience while providing advertisers valuable coverage. Not only is Corpus Christi a popular tourist destination with its attractive beaches, marinas and museums, it’s a center for petrochemical manufacturing, large-scale fabrication, marine research and maritime shipping, making it an appealing city for national and local brands looking to reach business and leisure travelers.
The new advertising network at CCIA will blend with the modern design and coastal flavor that’s unique to the city of Corpus Christi. The new elements include:
- A new iconic 60 square foot LED video wall;
- Arrivals LCD network in baggage claim;
- Environmentally-conscience, energy-efficient Tension Fabric Displays (TFDs); and
- Locally themed elements to tie new media assets into the look and feel of the airport terminal.
“For over 15 years, Corpus Christi International Airport has been a valuable partner for Clear Channel Airports and we are thrilled about our new program which will offer vibrant, best in class advertising solutions to brands,” said Morten Gotterup, President,Clear Channel Airports. “CCIA offers advertisers a highly attractive opportunity to reach affluent consumers and professionals thanks to the region’s progressive growth as a tourist destination and business hub. It’s an opportune time to invest in the future of this energetic city, and we are excited to make the travel experience more entertaining for its visitors.”
“CCIA plays an important role in the economic vitality of the Coastal Bend region,” said Fred Segundo, Director of Aviation of CCIA. “We are excited about the new advertising program and the investment that Clear Channel Airports is making here at CCIA. The new program is helping us to modernize the look and feel of the terminal while providing a viable outlet for our business and tourism partners to reach their customers.”
About Clear Channel Airports
Dedicated to airport advertising for more than 40 years, Clear Channel Airports is the premier innovator of contemporary display concepts. The Company, a brand division of Clear Channel Outdoor Americas (NYSE:CCO), one of the world’s largest outdoor advertising companies, currently operates more than 280 airport programs across the globe and has a presence in 32 of the top 50 U.S. markets with major airports. More information can be found on Clear Channel Airports and Clear Channel Outdoor by visiting www.clearchannelairports.com and www.clearchanneloutdoor.com
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